April 27, 2023

It's Twitter still a thing? The platform's game-changers

It's Twitter still a thing?

How are the platform's game-changers going viral organically since Elon Musk took charge?

Twitter has been around for over a decade, and many people have been questioning whether it's still a relevant social media platform. However, recent events suggest that Twitter is very much alive and kicking, with game-changing moments taking place that are going viral organically. In particular, the platform has been boosted since Elon Musk took charge and started using Twitter to great effect.

We will explore why Twitter is still a relevant platform and how it's experienced a resurgence in recent months thanks to Elon Musk and other game-changers.

Why Twitter is still a relevant platform

Twitter has been around since 2006 and has had its fair share of ups and downs over the years. However, it's still a relevant platform for a number of reasons. Firstly, Twitter is an excellent platform for real-time news and events. If something big is happening, you can be sure that Twitter will be buzzing with conversation and updates.

Secondly, Twitter is an excellent platform for engaging with others and building a following. It's a great way to connect with people who share your interests and build a community around your brand or personal brand.

Finally, Twitter is a great platform for organic reach. Unlike other social media platforms, Twitter's algorithm is designed to show users the most relevant and recent tweets, which means that even accounts with a small following can have their tweets seen by thousands of people.

On top of that, Tweets help people Rank Higher on Google with almost no effort!

Elon Musk and other game-changers

We all know how Elon Musk has been using Twitter to great effect in recent months since he purchased the platform, and contradictory to general opinion, it's helped to boost the platform's relevance based on the data shown since he took charge. Musk's tweets have become a major source of news and have helped to raise the profile of the platform. For example, when Musk tweeted that he was considering taking Tesla private, it caused a stir and led to a surge in the company's stock price.

But Musk isn't the only game-changer on Twitter. Other influential figures, such as politicians and celebrities, are also using Twitter to great effect. For example, when Alexandria Ocasio-Cortez used Twitter to rally support for her Green New Deal proposal, it helped to generate a lot of buzz and put the issue firmly in the public consciousness.

But how can you use this to your advange?

Meet Modest Mitkus, using the Tool Typefully to link his Twitter and LinkedIn into one place, creating content that ranks organically and brings value to people through multiple tweets interconnected to each other.

Others, like the channel Awake The Warrior are having similar success, focusing on content ovver anything else.

If you notice, there is a trend followed by all this creators bringing real value to Twitter. If you follow them, you will see how they are transforming your timeline from silly news and opinions, to a whole feed of valuable techniques and information proven by creators.

Another example comes from famous Productivity Youtuber Ali Abdal, whose content can be replicated and used as a template for success on the platform.

Going viral organically

One of the great things about Twitter is that it's still possible to go viral organically. Unlike other social media platforms that rely heavily on paid advertising, Twitter's algorithm is designed to show users the most relevant and recent tweets. This means that if you create a tweet that resonates with people, it's possible for it to go viral and reach a huge audience.

Think about connecting this with LinkedIn, all you do in one platform can bring you success into the other one!

There are a few things that you can do to increase your chances of going viral on Twitter. Firstly, you need to create a tweet that is timely and relevant. If you can tap into a current trend or event, your tweet is more likely to be seen and shared.

Secondly, you need to create a tweet that is shareable. This means that it should be short, snappy, and easy to understand. You should also include an eye-catching image or video that will grab people's attention.

Finally, you need to be consistent. If you want to build a following on Twitter and increase your chances of going viral, you need to be active and engaged on the platform. This means tweeting regularly and engaging with others in your niche.

Focus on creators like Marco Gurnari, who posts daily a new tip about a trending Niche, AI.

Twitter is still a relevant platform, and recent events suggest that it's experiencing a resurgence. Game-changers like Elon Musk are using Twitter to great effect, and it's still possible to go viral organically if you create timely and relevant tweets that are shareable and consistent. If you're not already using Twitter, now is a great time to get started and take advantage of the platform's many benefits.

Need consultation about your Marketing Strategy? Don't doubt to contact our team or book a call directly with our director Fer Rivero.


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